XQS snus and nicotine pouches: flavours in mg

Short answer: XQS is a Swedish brand of tobacco-free nicotine pouches, often called white snus, owned by Scandinavian Tobacco Group since 2023. Whitelip's regular XQS range has 29 products with 4 to 17 mg of nicotine per pouch. All of them are Slim with 20 pouches per can, and the flavours fall into mint, fruit and berries, citrus, liquorice, and sweets and soda.

The XQS range in figures

The table is based on Whitelip's product data, checked on 13 November 2026. It shows the labelling, not stock levels. Every product in the table is in Whitelip's range for both Sweden and the EU and is listed on the XQS page.

Product	Nicotine per pouch	Format	Pouches	Flavour profile
Wintergreen 4 mg	4 mg	Slim	20	Mint
The Spearmint 6 mg	6 mg	Slim	20	Mint
Wintergreen 8 mg	8 mg	Slim	20	Mint
The Peppermint 10 mg	10 mg	Slim	20	Mint
The Menthol 11 mg	11 mg	Slim	20	Mint
Arctic Freeze 11.2 mg	11.2 mg	Slim	20	Mint
The Menthol 17 mg	17 mg	Slim	20	Mint
Black Cherry 4 mg	4 mg	Slim	20	Fruit and berries
Blueberry Mint 4 mg	4 mg	Slim	20	Fruit and berries
Apple Crisp 8 mg	8 mg	Slim	20	Fruit and berries
Berrynana Twist 8 mg	8 mg	Slim	20	Fruit and berries
Black Cherry 8 mg	8 mg	Slim	20	Fruit and berries
Blueberry Mint 8 mg	8 mg	Slim	20	Fruit and berries
Fizzy Peach 8 mg	8 mg	Slim	20	Fruit and berries
Raspberry Blackcurrant 8 mg	8 mg	Slim	20	Fruit and berries
Strawberry Kiwi 8 mg	8 mg	Slim	20	Fruit and berries
Tropical 8 mg	8 mg	Slim	20	Fruit and berries
Twin Apple 8 mg	8 mg	Slim	20	Fruit and berries
Citrus Cooling 4 mg	4 mg	Slim	20	Citrus
Cactus Sour 8 mg	8 mg	Slim	20	Citrus
Citrus Cooling 8 mg	8 mg	Slim	20	Citrus
Orange Apple 8 mg	8 mg	Slim	20	Citrus
Orange Squeeze 8 mg	8 mg	Slim	20	Citrus
Citrus Burning 10 mg	10 mg	Slim	20	Citrus
Hot Lime 14 mg	14 mg	Slim	20	Citrus
Hallon Lakrits 8 mg	8 mg	Slim	20	Liquorice
Soft Toffee 4 mg	4 mg	Slim	20	Sweets and soda
Cola Lime 8 mg	8 mg	Slim	20	Sweets and soda
Hallonsoda 8 mg	8 mg	Slim	20	Sweets and soda

Nicotine content: from 4 to 17 mg per pouch

XQS The Peppermint 10 mg, The Menthol 17 mg, The Spearmint 6 mg and The Menthol 11 mg side by side. — The Spearmint, The Peppermint and The Menthol come in 6, 10, 11 and 17 mg per pouch.

Most XQS products in the range contain 8 mg of nicotine per pouch. This is the spread:

Nicotine per pouch	Number of products
4 mg	5
6 mg	1
8 mg	17
10 mg	2
11 mg	1
11.2 mg	1
14 mg	1
17 mg	1

The Spearmint, The Peppermint and The Menthol belong to the same mint series. The series comes in 6, 10, 11 and 17 mg per pouch, and The Menthol 17 mg has the highest nicotine content in Whitelip's XQS range. Anyone who does not already use nicotine should not start.

Does the flavour name say anything about strength?

XQS Citrus Cooling 4 mg, Citrus Burning 10 mg and Citrus Cooling 8 mg side by side. — Citrus Cooling comes in 4 and 8 mg per pouch, Citrus Burning has 10 mg.

No. Words such as Cooling, Burning and Freeze are part of the product name and do not state a nicotine amount. Citrus Cooling comes in both 4 and 8 mg per pouch, while Citrus Burning has 10 mg. Always compare the stated amount in mg per pouch.

XQS also prints its own strength words and dots on the cans. They rank products within XQS and are not a shared scale across brands. Read more in the guide Nicotine content in pouches: mg per pouch and mg/g.

Is there XQS without nicotine?

Yes. XQS Virgin Peppermint Zero Nic is a nicotine-free pouch with a peppermint flavour, Slim with 20 pouches per can. It is not in the table above because it contains no nicotine.

Common questions

Is XQS snus?

XQS pouches are tobacco-free nicotine pouches. In everyday speech such products are often called white snus, but they contain no tobacco.

Who makes XQS?

Scandinavian Tobacco Group. According to the group's interim report for the second quarter of 2023, it acquired the nicotine pouch business of XQS International AB in May 2023.

How much nicotine is in XQS?

Between 4 and 17 mg per pouch in Whitelip's range. 17 of 29 products contain 8 mg per pouch.

Which XQS have the lowest nicotine content?

Wintergreen, Black Cherry, Blueberry Mint, Citrus Cooling and Soft Toffee, which all come with 4 mg of nicotine per pouch.

Which formats does XQS come in?

Every XQS product in the table is Slim with 20 pouches per can. Read about formats in the guide Mini, slim and regular: nicotine pouch sizes explained.

Related guides

For adult nicotine users 18+ only. Nicotine pouches are not risk-free.

Nicotine warning: This product contains nicotine, a highly addictive substance.

XQS nicotine pouches: flavours, nicotine content and formats